Yodan AI :
agency and studio
Heian Yondan.
The fourth kata in Shotokan karate.
A specific moment:
the point where technique is no longer enough.
She needs to get organised, find a balance and keep herself under control.
Balance.
Check.
Adaptation.
Commitment.
Create in this state.
Take action early,
while there are still options available.
Or later,
when you need to get back on track.
Design.
Writing.
Artistic direction.
A good concept, good art direction, good production:
That changes everything.
Artificial intelligence broadens the scope.
But it’s the way you go about it
that makes all the difference.
Enter accurately.
To stick to one's guns.
Get straight to the point.
Make a precise decision.
YODAN AI develops films and images for demanding environments:
advertising, sport, luxury, culture.
A streamlined structure,
surrounded by national and international talent.
Full AI. Full emotion.
EXECUTIVE
Phil Good
Founder, YODAN AI.
A creative practice
which does not separate the idea from its implementation.
Design.
Management.
Production.
All in unison.
Surrounding him is a team and a network of multidisciplinary talent — covering visuals, film, music and storytelling.
People who are capable of working at different stages of a project, without any disruption.
Think.
Produce.
Carry out.
With the same high standards.
Artificial intelligence is opening up new horizons.
But what matters remains the same:
the validity of an idea, and the impact it has.
Emotion is the cornerstone.
Phil Good.
The name says it all.
YODAN AI.
A line.
Create images that leave a lasting impression.
Not just those that are in circulation.
